"Those who don't know history are destined to repeat it."
There is no clearer evidence of that than B2B selling.
More than knowing why you won or lost, you want to know why your buyer did what they did and why.
The 360 Degree Deal View will allow you to understand which client objectives you are in a position to help them achieve or exceed.
Buyers set out to buy results, not product, the 360 Degree deal review helps you understand what impacts you can best deliver against which Objectives your current buyers had.
As well as which Objectives you were not able to address and why, so you can address it moving forward.
All with the goal of developing the narrative that will engage a broader set of buyers.
By reviewing all deals won – lost and – those that ended in no decision, you will be in a position to know which objectives will help you engage which buyer, and be in a position to anticipate and respond to developments in the market.
The 360 Degree Deal View is a simple tool that can be used as a stand alone or integrated into CRM. The key is to know why, and act in a way that will help you engage with and sell more to more people.
Download it below, and then click on the link below and schedule an introductory call to help you make it part of your winning took kit.